Portfolio of  Frederik Vincx
Interaction design + art direction

Hello. I'm Frederik Vincx, a Brussels based digital creative with special moves in design and art direction.

I combine a job as an interaction designer at advertising agency Content Cowboys with running the web startup Prezly. Prezly offers social media press releases.

Check out recent work below or find more work on Flickr.

Sneaky status

When you're on Facebook at the office it's just too obvious. Anyone can see that you're reading the status updates of your friends and commenting away. To bypass that we developed Sneaky Status. It's Facebook and Twitter. All in the bloody boring interface of Excel.

Role: Concept & interactive art direction
Client: Ourselves
Agency:   Content Cowboys

Big Beach Contest

People can win surfing trips to the best beaches on the globe by playing a quiz and a web game. Content Cowboys created a 360 campaign leading people to the website.

Role: Web design & interactive art direction
Client: 2BE
Agency:   Content Cowboys

Belgische Improvisatie Liga

BIL can be described as a mix between improvisational theatre and football games. It a fun bunch of grownups unleashing their inner child in front of a live audience. Content Cowboys takes care of their visuals and web presence.

Role: Design, development and management
Client: BIL
Agency:   Content Cowboys

Prezly - Social media press releases

Prezly brings a new breed of press releases: rich media content with social context that is highly shareable so influencers can easily retell your story. Prezly is the baby of my friend Jesse, strategist at the agency Boondoggle, and myself.

Role: User experience, design and frontend development
Client:   Self employed at jailhouse

BLUF

We cocreated a short movie aimed towards informing youngsters about the dangers of gambling. Content Cowboys also took care of the website where the entire movie can be watched and downloaded. I developed the website using the Gaia flash framework.

Role: Web development
Client: Kansspelcommissie
Agency:   Content Cowboys

Antwerpen op je lijf geschreven

A campaign inviting youngsters to show their vision of studying in Antwerp on their own body. Famous artist Vitalski will create a visual manifesto for the students made out of all the entries.

Role: Creative and design
Client: Antwerpen Studentenstad
Agency:   Content Cowboys

Bepaal het verhaal

An online contest where youngsters can send in texts to influence an ongoing photo story.

Role: Creative, design and development
Client: Samsung Belgium
Agency:   Content Cowboys

The Absolut band

Belgian rockstar Tim Vanhamel was looking for a new band online. People could show their skills and a lucky few got selected to be part of Tims new band.

Role: Design and development
Client: Vodka Absolut Belgium
Agency:   Content Cowboys

Tang Expo

For the Europalia festival celebrating Chinese culture we created the campaign image and website for the Tang Exposition.

Role: Art direction, design and development
Client: Provincie Antwerpen
Agency:   Content Cowboys

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Ingame anti speeding ads

We placed anti-speeding advertisements in many popular online games for Xbox Live.

Role: Creative
Client: Belgian Institute for Road Safety (BIVV)
Agency:   Saatchi & Saatchi Brussels

Online plant browser

A service from VLAM allowing people to browse through a large collection of plants intuitively.

Role: Structure, wireframeing and art direction
Client: Flemisch institute for agriculture (VLAM)
Agency:   Saatchi & Saatchi Brussels

Toyota Europe interactive campaigns

We created the interactive section of integrated campaigns for several car releases and technologies. This included campaign sites, banners, screensavers, social media,...

Role: Creative, design & art direction
Client: Toyota Europe
Agency:   Saatchi & Saatchi Brussels

Carrefour corporate sites

Carrefour has many different brands and services that were all being aligned. This included creating consistent new websites for their points of sale (GB, Hyper and Express) and services. With a team of technical and user experience partners Saatchi interactive Belgium lead this process. We also created several campaign sites, banners and e-newsletters.

Role: Design & art direction
Client: Carrefour Belgium
Agency:   Saatchi & Saatchi Brussels

Ugent - Durf Denken 2008

Durf denken (dare to think) is the recruitement and image campaign for the university of Ghent. We invited students to create anagrams to uncover hidden meanings of iconic images and personally uploaded pictures.

Role: Structure, wireframes & art direction
Client: Carrefour Belgium
Agency:   Saatchi & Saatchi Brussels

Peter Verstraelen Bookings

Website, newsletter & corporate documents for Peter, who takes care of the bookings of about 200 international bands and 15 bands of the Benelux. The site has a backoffice so the team can easily update all of the content. Tom Hautekiet created the identity.

Role: Information architecture, design, implementation
Client: Peter Verstraelen
Freelance    

De Mens

For the past decade I created the websites for this Flemish band.

Role: Design and development
Client: De Mens
Freelance    

Find more work on Flickr